Dress Better For Your Age, Height, Body Type, & Skin Tone.

For less than $13 a month, join the thousands of men who are now the best-dressed guys in every room thanks to The Essentials app.

  • Customized to your age, height, body & skin tone.

  • Quickly & easily create stylish outfits.

  • Look great for all events & dress codes.

  • Save time & money when shopping.

The Essentials Details

50+ Items & Accessories

  • Every detail about the 50+ items you need for a stylish, year-round wardrobe.

  • Outfit formulas remove any guesswork.

  • Personalized shopping list to make shopping quick & easy.

  • Updated & hand-picked Shopping links for every budget.

Extensive How-To Guides

  • Combine colors & patterns for your attributes.

  • Dress codes for all event types.

  • Audit your existing wardrobe.

  • Get your clothes tailored.

  • Care for & store your clothes.

  • Dress when gaining or losing weight.

  • Incorporating trends, if you want.

Customized To You

Choosing your attributes allows the app to be customized to your age, height, body type, and skin tone attributes, so you'll see incredible results quickly and look great every day and not like you're trying to be something you're not.

  • Clothes, Shoes, Accessories & more.

  • Fit Details

  • Do's & Dont's

  • Outfit Formulas

  • Best Colors & Patterns

Created By Pros

The app was created by Celebrity Menswear Stylist, Ashley Weston, and her team of menswear experts who have been dressing men of all ages, ethnicities, shapes, and sizes for 10+ years.

This real-world experience, plus the always-there-for-you support is why you'll quickly see incredible results.

Clients Love Us

Our celebrity clients (yes, those are actual clients) love our expertise and attention to detail and thanks to The Essentials app, now you will too.

Packages

For less than $13 a month*, you'll dress better than you ever have before.

The risk-free, 3-day free trial allows you to start dressing better immediately, with no up-front cost.

*Yearly package

Standard

Includes everything below:

  • Customized to your age, height, body type & skin tone

  • 50+ Wardrobe Items

    Includes everything to create a full wardrobe: shirts, jackets, pants, shoes, boots, suiting, business casual, accessories, undergarments, jewelry, hats, bags, luggage, etc. Per item, you'll learn:

    • Mistakes to avoid.

    • Colors, Fabrics, Patterns & Quantities to own.

    • How it should fit your attributes.

    • Outfit Formulas - Casual, Elevated Casual, Business Casual.

    • Hand-picked shopping links for all budgets.

  • Extensive How-To's

    • Dress Codes for All Occasions

    • Audit Your Existing Wardrobe

    • Shop Like a Pro

    • Wearing Colors & Patterns 101

    • Layering 101

    • Incorporating Trends

    • Tailoring 101

    • Clothing Care & Storage

    • Dressing When Losing or Gaining Weight

  • Shopping List

    Check off the the items you already have and see what else you need to fill out your Essential Wardrobe. Use the quick-reference links while shopping to ensure you buy the perfect item.

  • Shopping Links

    Includes Budget & High-End options, always up-to-date.

  • Standard Support

    Access to an exclusive user support forum, where queries are answered within 3-5 business days by the MF team, unless other users have answered to our satisfaction. You also have the ability to book 1-on-1 Zoom meetings with an MF team member for an additional fee.

  • 1-on-1 Meetings

    You have the ability to book 1-on-1 Zoom meetings with an MF team member for an additional fee.

  • Constantly Updated

    Shopping links, item details, images, outfit formulas, etc. are constantly updated so nothing is ever outdated.

3-Day Risk-Free Trial.
Cancel within 3 days & pay $0.

Premium

Same as Standard, plus:

  • Personal & Expedited Support

    Access to an exclusive Premium support forum, where queries are answered by an MF team member within 24 hours during business hours: M-F, 9-5pm PST.

  • Monthly Giveaways

    Monthly giveaways of items we have in the studio: clothing, shoes, accessories, grooming, tech, etc.

  • Styled By Ashley

    2 users a year will be personally styled by Ashley and her team - either in-person or virtually. User is responsible for all travel and wardrobe costs.

  • Additional Goodies

    Invites to meetups, audiobooks, livesteams and whatever other fun stuff we come up with.

3-Day Risk-Free Trial.
Cancel within 3 days & pay $0.

User Reviews

It has really helped me learn and think about men’s fashion differently. I had no idea what I was doing before and didn’t care, but now I’m actually excited to be more fashionable and I'm glad the app and support didn't push me to do anything I was uncomfortable with.

Joe - New York City

Before the app, I wanted to dress better, but felt like the information I found online wasn't for an older guy like me. Now I'm quickly learning how to dress well for my age and body and I get compliments from friends and family all the time. I haven't felt this good about myself in a long time.

Jeff - Atlanta, GA

I went from quite shy and lacking confidence with no idea how to dress, to someone who feels like I can take on the world when I walk out the door every morning. I'm sure the compliments I often receive aren't hurting either.

Daniel - Birmingham, UK

This has legitimately changed, upgraded, and given me the confidence to improve the way I dress. I get complimented almost daily on my style now and one person actually said, 'You look like you’re out of a magazine every time you get ready.' I cannot thank you enough!

Lewis - San Jose, CA

Frequently Asked Questions

Why a subscription & web app?

We created it as a web app so we can keep it constantly updated (shopping links, item details, outfit formulas, how-to's, etc.) without waiting weeks for Apple and Google to review and verify every little change since we're updating the app on a daily basis.

You can install it like a regular app on your devices. Details are in your dashboard and here.

The subscription is necessary because we are updating it every single day to ensure nothing is ever outdated and our ongoing support requires us to be there for you during the duration of your package.

How do I get the app and expansion packs?

After purchasing The Essentials App or Expansion Packs, simply go to our website from any device, login and click "App" in the menu.

Since it's a web app, it will work on any device with a web browser - laptop, tablet, phone, tricorder, etc.

Can I upgrade or downgrade my package?

Yes, upgrade from Standard to Premium at any time. Your initial purchase will be used as a pro-rated credit for the upgrade.

Downgrade from Premium to Standard any time and the new, lower price will kick in at your subscription renewal.

What's the refund policy?

Cancel anytime within the 3-day risk-free trial period and there's no charge.

Forgot to cancel? Reply to your order email within a few days to ask for a one-time exception.

Outside of that, there's no refunds. Buy when you know it's what you want or need.

How do I cancel my free trial?

Login to your account, click "Manage Billing" on your app account page to cancel your free trial with one click.

How do the 1-on-1 meetings work?

After purchasing a pack, visit your account dashboard to book 30 minute Zoom meetings, up to a month in advance, for $100+ per session. There's no guarantee of which team member or days and times are available.

If this is outside your budget, every pack includes free, always-there-for-you support via the support community for no additional charge.

How is the app different than your videos or articles?

  • The app is tailored to your age, body type, height and skin tone. No videos or articles are that specific.

  • Up-to-date information when most videos or articles are years old.

  • A lot of items and info in the app has never been discussed or featured in videos or articles.

  • How to put every item into multiple outfits – casual, elevated casual, business casual and business formal.

  • Personalized Shopping Lists for each pack to show what you have or need to pick up.

  • How To’s - shopping like a pro, layering, pairing & matching colors, clothing care & storage, how to do a closet audit, and much more are not found elsewhere.

  • Top notch support from the Mens Fashioner team and like-minded user community.

Do I need to get all the expansion packs?

Not at all.

Our modular approach to improving your look allows each pack to live on its own or be combined to further expand your appearance and knowledge.

Some get the Essentials App and stop there, others want to add season-specific items and colors to their wardrobes and get the Spring & Summer or Fall & Winter Expansion Pack as they see fit. It's completely up to you.

I live outside the United States, can I still use the app?

Yes! The beauty of the app is that it works for everyone, in every region. The only thing you’ll notice is that some of the shopping links will go to North American brands, so you’ll need to get the items shipped internationally or use the recommendations as a guide to find equivalent local options.

How is this different than the other packs?

The Essentials App is the foundational module that teaches you how to put together a complete, year-round wardrobe with items that'll work for all seasons, but are less specific to any particular season.

The Spring & Summer Expansion Pack focuses exclusively on items, colors, patterns and how-to's that are used during the warmer seasons like linens, light wash jeans, sandals, swim & beachwear, etc, which are not included in other packs.

The Fall & Winter Expansion Pack focuses on items, colors, patterns and how-to's that are used during cold weather like rain & snow gear, thermals, weather-proof footwear, etc. which are not included in other packs.

I have additional questions.

Head over to our pre-purchase space to ask your question(s) and we'll be glad to answer them for you.

I’m short, fat, skinny, tall, wide, muscular, have a dad bod, will the app work for me?

Absolutely! The app asks for your age, body type, height and skin tone so it can be tailored to your exact needs.

I’m __ years old, is this app for me?

Yes. Our clients, users, readers and viewers range in age from teenagers all the way up to their 80’s, so when you add your age to your profile, the app's details will be tailored specifically for you. This ensures you'll always be presented the options and details that are age-appropriate and won't make you look like you're trying too hard to be something you're not.

My biggest challenge is putting together outfits. Does the app address this?

Yes! We know this is challenging for a lot of men and why the app shows complete oufit formulas for: casual, business casual and suited outfits that incorporate the specific items in every pack.

Won’t the app be outdated quickly when fashion changes?

The app is constantly updated to ensure that doesn't happen, so you can be sure the app is always up-to-date.

Will the app force me to dress a certain way?

Absolutely not! Unless you think looking amazing every day is dressing a certain way? Every item and detail is designed to ensure you'll look great specifically for your age, height, body type and skintone. You're welcome to pick and choose what you use or not.

Do I need to buy all new clothes?

No, the app and Shopping List allow you to see what items you already own that work for the pack, as well as what items you may need to purchase to complete your wardrobe. What you buy is totally up to you.

How can I tell if the app is tailored to my attributes?

If we've done our job right, you won't notice any changes. The app adjusts in various ways - some subtle, some not-so-subtle - depending on the attributes you've input into the app. Just know that any details and suggestions you're seeing will work for your specific attributes.

Feel free to utilize our amazing support if you're unsure about something.

Won’t I look like everyone else?

Go anywhere people congregate and look around. Do you see most guys dressing well? The answer is no - the average guy dresses terribly. So you won’t look like everyone else. In fact, you’ll look so much better that random strangers will probably start complimenting you – we hear this from users all the time.

Expansion Packs

Spring & Summer Pack

The Spring & Summer Pack teaches you how to stay cool and look great in warm weather, specifically for your attributes.

It features season-exclusive items, colors, how-to's and details that aren't featured in The Essentials since they can only be used during the warmer seasons.

Fall & Winter Capsule Wardrobe Cover Image

Fall & Winter Pack

The Fall & Winter Pack teaches you how to stay warm and look great in cold weather, specifically for your attributes.

It features season-exclusive items, colors, how-to's and details that aren't featured in The Essentials since they can only be used during the colder seasons.